Menu
9780393354355 198

Platform Revolution

How Networked Markets Are Transforming the Economy—and How to Make Them Work for You

Paperback

Our Retail Price:£13.99

Add to Basket

Description

An inside look at the revolutionary business power of the platform—from the experts who helped discover how it works.

Facebook, PayPal, Alibaba, Uber—these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value.

Platform Revolution explores the what, how and why of this revolution and provides the first “owner’s manual” for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.

Reviews

“Thorough and often provocative.” — The Wall Street Journal

Platform Revolution... is not the first book on the subject. But its clarity and fact-based analysis have made it a business bestseller for 2016.” — The European Magazine