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An inside look at the revolutionary business power of the platform—from the experts who helped discover how it works.
Facebook, PayPal, Alibaba, Uber—these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value.
Platform Revolution explores the what, how and why of this revolution and provides the first “owner’s manual” for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.
“Thorough and often provocative.” — The Wall Street Journal
“Platform Revolution... is not the first book on the subject. But its clarity and fact-based analysis have made it a business bestseller for 2016.” — The European Magazine