Brain Bugs
How the Brain's Flaws Shape Our Lives
28 September 2012
Description
“Excellent. . . . [Buonomano] reveals the intricate limitations and blessings of the most complex device in the known universe.”—The Atlantic
The human brain may be the best piece of technology ever created, but it’s far from perfect. Drawing on colorful examples and surprising research, neuroscientist Dean Buonomano exposes the blind spots and weaknesses that beset our brains and lead us to make misguided personal, professional, and financial decisions. Whether explaining why we are susceptible to advertisements or demonstrating how false memories are formed, Brain Bugs not only explains the brain’s inherent flaws but also gives us the tools to counteract them.
Reviews
"[An] intriguing take on behavioral economics, marketing and human foibles." — Kirkus Reviews
"An ingenious idea, and Buonomano has fully delivered on its promise. . . . A remarkably accessible and engaging introduction to the neuroscience of the human condition." — Sam Harris, author of The Moral Landscape
"A great book, filled with nuggets about how the brain works—and falters—and even some suggestions on how to put it to better use." — Joseph LeDoux, author of The Emotional Brain
Also By: Dean Buonomano 
Your Brain Is a Time Machine: The Neuroscience and Physics of Time
Paperback, 2018
A neuroscientist investigates how the architecture of the human brain shapes our understanding of the nature of time.
Your Brain Is a Time Machine: The Neuroscience and Physics of Time
Hardback, 2017
A neuroscientist investigates how the architecture of the human brain shapes our understanding of the nature of time.
Your Brain Is a Time Machine: The Neuroscience and Physics of Time
E Book, 2017
A neuroscientist investigates how the architecture of the human brain shapes our understanding of the nature of time.
