
Superbloom
How Technologies of Connection Tear Us Apart
17 July 2026
Territory Rights — Worldwide.
Description
From the author of The Shallows, a bracing exploration of how social media has warped our sense of self and society
With rich psychological insights and vivid examples drawn from history and science, Superbloom provides both a panoramic view of how media shapes society and an intimate examination of the fate of the self in a time of radical dislocation. It may be too late to change the system, Nicholas Carr counsels, but it’s not too late to change ourselves.
Reviews
"The “superbloom” of flowers produced a superbloom of people, trampling the poppies, causing gridlock and creating a public-safety hazard. For Nicholas Carr, a thoughtful critic of technology and its consequences, all this is a metaphor for today’s media-saturated world" — The Economist
"Carr, for his part, extols a ‘more material and less virtual existence’… it’s going to take wilful acts of sensory deprivation for us to come to our senses." — The New York Times
"The case Carr makes is compelling..." — Los Angeles Review of Books
"Mr. Carr is a thoughtful analyst . . . We think being ‘connected’ to one another will produce feelings of connection. Mr. Carr shows again and again that it just ain’t so." — The Wall Street Journal
"A Financial Times Best Summer Book of 2025 in Technology"









