Use of Your Information
Norton may use your personal information: (i) to enter into, and in the performance of, any contract between us and you, or an educational establishment you are registered/affiliated with; (ii) to comply with our legal obligations; (iii) where Norton has a legitimate business interest in using your personal information to enhance and provide our Services; or (iv) where you have given your consent.
Our legitimate business interests include (but are not limited to): providing direct marketing and assessing the effectiveness of promotions and advertising; administering, modifying, improving or personalising our Services and communications; allowing you to participate in interactive features of or our Site and Services; detecting fraud; investigating suspicious activity (e.g. violations of our Terms of Service) otherwise keeping our Site safe and secure; and conducting data analytics to improve the design and functionality of the Site and/or our Services.
In addition, we may use your information in the following ways:
· to provide you with information about Services that you request from us;
· to send you catalogues from Norton;
· to send you a complimentary copy of a book or other item (such as access to our digital learning tools) you may request;
· to provide you with information about events and services we offer that are either: (i) similar to those you have already purchased or inquired about; or (ii) entirely new events and services;
· for internal business and research purposes to help enhance, evaluate, develop and create: Norton websites (including usage statistics, such as "page views" on Norton's websites and the Services listed therein), our Services; and
· to notify you about changes or updates to our Site or Services.
We will send you marketing communications only where (i) you have provided your consent; or (ii) (if you are a business) where we believe that you may have an interest in our Services; or (iii) you have expressed an interest in our Services or made a purchase. If you receive marketing communications from us you can change your mind and object to further marketing at any time by selecting the "unsubscribe" link at the end of all our marketing and promotional update communications to you, or by sending us an email to crussell1@wwnorton.com.